Real Estate Agent
Write listing descriptions, draft client emails, and create market analysis narratives
The Real Estate Agent plugin helps you with listing copy, client communication, market analysis, and transaction management. Every command works standalone — describe your property or scenario and get professional output ready for your review.
Use /listing-description to generate MLS, social media, and luxury marketing descriptions from property details — all Fair Housing compliant. Use /client-email to draft follow-ups, offer updates, price reduction conversations, and lead re-engagement emails. Use /cma-narrative to turn comparable sales data into persuasive market analysis narratives for seller presentations. Use /market-update to generate neighborhood market updates for your sphere. Use /offer-comparison to help sellers navigate multiple offers with side-by-side analysis.
The plugin's skills activate automatically when relevant: real estate marketing expertise with Fair Housing compliance, plus client communication skills for buyer and seller audiences.
Commands
/listing-descriptionGenerate Fair Housing-compliant MLS, social, and luxury listing descriptions from property details
/client-emailDraft client emails for offer updates, follow-ups, price reductions, and lead nurturing
/cma-narrativeTurn comparable sales data into persuasive market analysis narratives
/market-updateGenerate neighborhood market update emails for your sphere of influence
/offer-comparisonCreate side-by-side multi-offer comparison summaries with analysis and recommendations
Skills
Skills activate automatically when Claude detects you're working on relevant tasks — no slash command needed.
Real Estate Marketing
MLS listing writing, Fair Housing compliance, property marketing, and social media content for real estate
Client Communication
Buyer and seller communication, transaction updates, price positioning, and lead nurturing
Usage examples
Listing description for: 4BR/3BA, 2,400 sqft ranch in Oak Park. Updated kitchen with quartz counters, new LVP flooring, fenced backyard with deck. Listed at $425K.
Price reduction email to seller. Property has been on market 45 days, 12 showings, 0 offers. Recommending $15K reduction. Seller is motivated but emotional about the price.
CMA narrative from these comps: 123 Oak St sold $410K (2,200sf), 456 Elm Ave sold $435K (2,500sf), 789 Pine Dr sold $445K (2,600sf). Subject is 2,400sf at $425K.
Help sellers compare 3 offers: Offer A: $430K conventional 20% down, Offer B: $440K FHA 3.5% down with seller credit, Offer C: $425K cash closing in 14 days.
Install this plugin
/plugin install real-estate@alexclowe/awesome-claude-cowork-pluginsRun this command in Claude Cowork to install. Requires a paid Claude plan (Pro, Max, Team, or Enterprise).
All content generated by this plugin is for drafting and informational purposes only. The real estate agent is responsible for reviewing, verifying, and customizing all outputs before professional use. This plugin does not constitute professional advice.
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